SPECTRE 3.0: three premium residences

SPECTRE 3.0 from the street: the wall and separate driveways to the residences, designed by MOOMOO — Case study · Residential development

Updated 17 September 2026

Three residences on a plot where the plan allowed one house.

01 · Starting point

A prestigious location. A clause in the zoning plan allowing only one volume. And an investor for whom the numbers were ceasing to work.

Rather than negotiate with the plan, we redesigned the brief, a two-unit house that remains a single building in the eyes of the plan, and has nothing of the semi-detached about it in architectural terms. The result: more sellable area, profitability saved, and three residences, each of which sells on a story of its own.

Project: SPECTRE 3.0
Client: Modern Art Development
Location: Warsaw,
by the Kabaty Forest
PUM: 1071,5 m²
Number of houses: 3
Type: Residential development,
premium segment

02 · Context

A plot in a prestigious location, next to the Kabaty Forest. An address that is a selling point in itself.

The problem was in the zoning plan: only one building could be put up on this plot. That meant a single house of enormous size, at a price that sharply narrows the pool of buyers, and a development that no longer added up.

The developer faced a choice: build a scheme of doubtful profitability, or look for another way.

03 · What the plot allowed

Problem

The zoning plan allowed one building. A prestigious location, an enormous floor area, one buyer to find, and a scheme that did not pay.

Solution

We designed a two-unit house that remains a single building in the eyes of the plan. Architecturally it does not look like a semi-detached.

The units differ in size, have separate characters and are fully independent: separate entrances, separate gardens, separate zones. Neither resident has the feeling of having bought “half” of something.

Instead of fighting the zoning plan, we redesigned the product itself.

The concrete wall separating the terraces of two independent units. SPECTRE 3.0

04 · No compromises

Problem

In the premium segment, “half” is not enough. Nobody wants a duplicate: buyers at this level are buying individuality, not a mirror image.

Each house had to get its own volume, its own compositional axis and its own facade rhythm. And something more: its own story. In this segment the purchase decision rests on emotion, not on a table of floor areas.

Solution

We designed a sequence of impressions, not a set of rooms.

You pull up to the house and see an enormous fixed window, a frame out of a film, which lands before you are out of the car. You step inside, and the classic car in the garage is visible through the atrium and the glazing in the living room.

The garage stops being a garage. It becomes the set for the owner’s daily life.

The covered terrace with fully glazed living area. SPECTRE 3.0

05 · Impact on a budget

Problem

How do you show that a development is singular and prestigious without pushing costs to absurdity? Premium is not about flaunting opulence; it is about intelligent design decisions, ones that make an impression and a real difference to the target buyer.

Solution

We cut out excess and relied on the force of the materials and the proportions. One of the three houses we singled out with charred timber cladding, the only one in the development.

That is not only architecture. It is a sales tool: only one house like it will be built, and only one buyer can have it.